Every brand should tell a story. Does yours?

KIM_hr_IMG_2789_2 half sizeFor small businesses and upstarts, corporate clients and nonprofit organizations, On Point Communications delivers an integrated, cross-disciplinary approach to creating and managing your brand. While the traditional silos of PR, marketing, sales and advertising are merging, content plays a vital role as digital and social platforms rapidly evolve. And while visual storytelling has elevated to a whole new level, there remains a need for traditional marketing materials.

Whether traditional or digital, PR or advertising, at the core is your message. On Point helps clients to zero in on their messages and to understand their key audiences. We determine the best ways to reach, inform, educate and influence. The result: professional, polished and effective communications that tell a meaningful story and add value for your target audience.

Kim Cecere leads On Point Communications, established in 2010. An accomplished PR, brand and communications professional, Kim has held leadership positions in creative agencies and in-house Marketing and Corporate Communications departments. Throughout her career, she’s worked closely with sales teams, marketing leadership and executive management to develop effective communications campaigns using traditional techniques combined with emergent media. Along the way, she’s fallen in love with the creative process and the method by which a brand is born.

Kim has developed and managed teams, content and reputations for clients in education, healthcare, technology, professional services and consumer lifestyle brands. She brings a 360-degree view of client service, integrated marketing expertise and a penchant for genuine storytelling to On Point. Kim earned a dual degree in journalism and public relations from Northern Arizona University.

At On Point, every client is unique and deserves a personal, customized approach. Based on your communications needs and the scope of your project, Kim will bring together a talented team of independent professionals—from graphic, environmental and website designers, to PR, marketing, photography and video pros.