I hope you dance,
The intersection of critical thinking and bold creativity is an inspiring place for me; it’s where we produce our best creative work on behalf of clients. The result: Professional, polished and effective marketing communications strategy and execution that tells a consistent, memorable brand story across the spectrum of touchpoints.
On a personal note, my family (notably, being a mom) is my ultimate inspiration and the reason behind the birth of my business. As for the name, On Point is inspired by my background in dance and my love of ballet, the foundation of it all.
Contact me to discuss your marketing communications needs and On Point’s customizable services that can help tell an incomparable story for your unique brand.
Hi! I’m Kim, founder of On Point Communications, a boutique marketing agency established in the Valley of the Sun in 2001. Since then, I’ve had the great fortune of partnering with a diverse mix of clients to build meaningful brands, develop compelling content and generate enduring awareness to the audiences and influencers they need to reach and engage.
I value collaborative relationships with my clients and a customized, integrated approach to their marketing communications strategies. Beyond the personalized service I strive to provide each and every client, I work alongside a talented team of innovators to scale client projects as necessary. The On Point team of designers, digital, marketing and PR pros provides the flexibility to adapt to your changing needs, delivering on a dime and bringing fresh ideas to life and results to realization.
After a decade in business serving a growing network of wealth advisors across the U.S., Dynamic Advisor Solutions dba Dynamic Wealth Advisors was seeking a brand refresh. This included its logo and visual identity system, brand positioning and messaging, and internal and external communications strategy. The challenge: Dynamic’s two distinct business entities (B2B and B2C) shared the same, original logo and inconsistent messaging that had created confusion among internal and prospective advisors. The solution: The On Point team worked closely with Dynamic’s principals on a discovery process that comprised market research, a brand positioning workshop and resulting brand narrative, communications strategy, and creative development of a logo and brand identity system across various digital communications and platforms. The result: An integrated, distinguished brand across websites, Business Development materials and internal newsletters, as well as development and launch of integrated PR, content strategy, social media and email marketing campaigns.